Yet another sign that cannabis is becoming mainstream is in front us. Microsoft has just become the biggest business to become involved in the cannabis industry. So far it has been mostly smaller software companies that have been willing to step into the cannabis industry, but this new partnership between Microsoft and KIND Financial sets a new precedent.
Kind is a leading company in the cannabis tech area, and it’s software system, Agrisoft, helps governments keep track of legalized cannabis from production to sale. As part of the new partnership, Microsoft will be pitching this software to state agencies to get it picked up for use. They currently have no state contracts. KIND Financial Founder and CEO David Dinenberg comments, “No one can predict the future of cannabis legalization, however, it is clear that legalized cannabis will always be subject to strict oversight and regulations similar to alcohol and tobacco; and, KIND is proud to offer governments and regulatory agencies the tools and technology to monitor cannabis compliance.I am delighted that Microsoft supports KIND’s mission to build the backbone for cannabis compliance.”
The CEO says that the big companies have been interested in getting into the cannabis market but they’ve been cautious about when to make that step, so Microsoft now becomes to first to enter the industry. “I think Microsoft sees it as an opportunity to work with the government. We’re a 100% compliance company and compliance is the backbone of any heavily regulated business,” Dinenberg said.
