Leading Global Cannabis Brand Taps Seasoned Operations Expert to Help Fuel Next Phase of Growth
LOS ANGELES, April 02, 2019 (GLOBE NEWSWIRE) — OG DNA Genetics (“DNA” or the “Company”), a globally recognized leading cannabis brand, today announced that Christopher Cohen will be joining the executive team as Chief Operating Officer. DNA is rapidly expanding its footprint across the U.S. and internationally, and Mr. Cohen will help drive efficiencies and ensure the continued operational integrity of the brand, which has set the Company apart in the cannabis industry.
“We’re thrilled to have Chris join the DNA team at a time when we’re experiencing such massive growth and have such opportunities ahead of us,” said Charles Philips, CEO of OG DNA Genetics. “Chris’s operational experience across the food and spirits industries adds a wealth of knowledge in areas that are fundamental to our ongoing business success. Following a strong 2018, DNA is entering a phase of rapid expansion and Chris, as a key part of our team, will only add to the momentum.”
Mr. Cohen joins DNA with extensive brand building experience, most recently serving as an advisor for a range of growth-focused food and beverage companies including Bespoken Spirits, Fever-Tree mixers, and Deleon Tequila. As the founder and COO of Bender’s Whiskey Co., a small batch whiskey company, Mr. Cohen created the company’s infrastructure and oversaw operations. With more than 25 years of experience as an operational manager, he has created and executed tactical, data-driven strategies to achieve plan-beating results for a range of companies.
“Don and Aaron are true legends in the cannabis business, and I am thrilled to be joining DNA at such an exciting time,” said Christopher Cohen. “Their genetics and breeding expertise are unparalleled, and I am honored to be joining them and an executive team devoted to bringing exceptional quality and authenticity to the burgeoning marketplace here in the U.S. and internationally.”
About OG DNA Genetics Inc.
DNA was rooted in Los Angeles and founded in Amsterdam in 2004 by Don Morris and Aaron Yarkoni. Over the last decade, the Company has built and curated a seasoned genetic library and developed proven standard operating procedures for genetic selection, breeding, and cultivation. In a world that is increasingly opening up to commercial cannabis activity, DNA is positioned to become the first, truly geographically-diversified company with multiple partnerships with top-licensed producers and brands that have built their companies and global presence utilizing the “Powered by DNA” model. For more information, please visit www.dnagenetics.com.